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70% of customers walk out of store empty handed

July 25, 2016

Retail Safari Assisted Selling

It’s a simple fact that many retailers ignore at their peril! Seventy per cent of consumers will walk out of a store if they don’t have access to knowledgeable salespeople.

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Consumer Trialling Remains One of the Strongest Channels

May 11, 2016

Lynne McKay, GM Retail Activation, was asked to comment on which marketing channels were performing the strongest for Retail Safari’s FMCG clients.

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ASDA UK Launches Christmas Quality Roadshow

December 8, 2015

UK Supermarket chain Asda has taken to the road this Christmas, treating shoppers to a magical Après Ski lodge experience.

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Highlights from the 2015 ACRS World Retail Congress

October 1, 2015

This week I attended the “Highlights from the ACRS World Retail Congress” where my time was well spent hearing about merging global trends and retail best practice. This year’s theme centred on the idea of ‘Transforming retail today, tomorrow and beyond’ to survive in an age of disruption. Retail leaders – Dr. Sean Sands and […]

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Retail Safari secured industry’s leading retail marketing operator

September 22, 2015

Sydney, Sept. 22, 2015 – retail marketing agency Retail Safari – part of CPM Australia – has secured one of the industry’s leading retail marketing operators, announcing the appointment of Nabih (Nabs) Awad as group account director. Effective immediately, Awad’s appointment consolidates CPM’s leadership team and its ongoing commitment in helping Australia’s top organisations by […]

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CPM Australia isn’t slowing down anytime soon

August 14, 2015

The August edition of The CEO Magazine includes Andrew Potter, CPM Australia’s Managing Director, interview on how CPM has been providing outsourced sales and marketing services to some of Australia’s most well-known brands for the past two decades and isn’t slowing down anytime soon. As one of the biggest outsourced sales and marketing companies in […]

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