UK Supermarket chain Asda has taken to the road this Christmas, treating shoppers to a magical Après Ski lodge experience.
Trends
Highlights from the 2015 ACRS World Retail Congress
This week I attended the “Highlights from the ACRS World Retail Congress” where my time was well spent hearing about merging global trends and retail best practice. This year’s theme centred on the idea of ‘Transforming retail today, tomorrow and beyond’ to survive in an age of disruption. Retail leaders – Dr. Sean Sands and […]
From Brand Ambassadors to Engagement Specialists
For many years, Brand Ambassadors have been a ubiquitous part of the shopping environment. Used as a standard in-store promotional tactic by grocery and non-grocery manufacturers alike, their traditional role has predominantly involved increasing brand awareness, as well as driving sales. However, in recent years we have been observing changes in the Australian market, which […]
Retail Safari CES 2015 Trends and Retail Innovations
The Consumer Electronics Show (CES) is the biggest industry event of its kind in the world, which this year saw over 170,000 attendees scour over 2.2 million square feet of exhibit space featuring more than 3,600 exhibitors. Whilst big brands often steal the show, this year also featured a record number of start-ups showcasing their […]
Retail Safari at #TECHmyway Conference
The TechMyWay conference was an invite-only event hosted by Lenovo in Sydney on Friday Feb 13th and Retail Safari had the privilege to be invited. Special guest speakers Marita Cheng (2012 young Australian of the Year), Cameron Parker (Founder of Black Milk Clothing) and Ashton Kutcher – (Actor, Entrepreneur and Lenovo Product Engineer) discussed what technology […]
CES 2015 is all systems go. Gary Shapiro opens the show.
“Innovate or die!” A familiar mantra from the CEO and President of the Consumer Electronics Association, Gary Shapiro, and again a common theme in his keynote this morning to open the Consumer Electronics Show for 2015. Because “innovation by it’s very nature disrupts the status quo” and innovation is what CES is all about! With […]
