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In-store Experience

Five key insights shaping the customer service landscape

August 23, 2019

CPM Australia Retail Safari State Customer Service 2018

In today’s retail universe, brands are constantly rolling out new technologies, designing novel concepts and even applying clever publicity stunts. Each of these investments and innovations are attempts at competing for the attention, time and share of pocket of the digitally empowered consumers. Yet too few brands understand that – in the course of these […]

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Top trends that will define retail in 2019

February 4, 2019

It’s our business to know how to get our clients’ products into the hands of their customers. With an ever-evolving shopping model, it’s critical to find the most effective and efficient way to reach the socially and digitally savvy Australian customer. “We’ve combed through range of retail whitepapers and articles to identify emerging key trends […]

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Whoever said ‘clicks’ would replace ‘bricks’?

July 25, 2016

Bricks-and-mortar retailing is as strong if not stronger than ever. In fact, the store is and will remain the centre of the sales universe.

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70% of customers walk out of store empty handed

July 25, 2016

Retail Safari Assisted Selling

It’s a simple fact that many retailers ignore at their peril! Seventy per cent of consumers will walk out of a store if they don’t have access to knowledgeable salespeople.

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Consumer Trialling Remains One of the Strongest Channels

May 11, 2016

Lynne McKay, GM Retail Activation, was asked to comment on which marketing channels were performing the strongest for Retail Safari’s FMCG clients.

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Highlights from the 2015 ACRS World Retail Congress

October 1, 2015

This week I attended the “Highlights from the ACRS World Retail Congress” where my time was well spent hearing about merging global trends and retail best practice. This year’s theme centred on the idea of ‘Transforming retail today, tomorrow and beyond’ to survive in an age of disruption. Retail leaders – Dr. Sean Sands and […]

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CPM Australia Group would like to acknowledge the Traditional Custodians of this land and pay our respects to their Elders past and present. We extend that respect to Aboriginal and Torres Strait Islander peoples – Australia’s First Peoples. We are proud to be an organisation committed to reconciliation, unity and historical acceptance.

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