Oct 13, 2017 – At last night’s 2017 POPAI Marketing @ Retail Awards, Microsoft and their agency partner – Retail Safari – were awarded the “2017 Field Marketing Excellence Award”.
It’s a simple fact that many retailers ignore at their peril! Seventy per cent of consumers will walk out of a store if they don’t have access to knowledgeable salespeople.
Sydney, Sept. 22, 2015 – retail marketing agency Retail Safari – part of CPM Australia – has secured one of the industry’s leading retail marketing operators, announcing the appointment of Nabih (Nabs) Awad as group account director. Effective immediately, Awad’s appointment consolidates CPM’s leadership team and its ongoing commitment in helping Australia’s top organisations by […]
73 % of the 87% of Australians that use a smartphone or tablet use it for shopping according to a recent study by 3radical. Over 50% of those surveyed are using them in store to research products they are looking for or compare prices. So what does this mean for retailers and brands? The old […]
In the increasingly competitive Australian grocery retail environment, retailers and FMCG brands are facing challenges everywhere they look. The internet, arrival of major international players into the market and increasing range of Coles and Woolworths’ own-label products are just some of the many factors impacting the industry. So what to do? In these challenging circumstances, […]
In the current competitive retail environment, Australian retailers are increasingly turning to specialist industry suppliers for the best advice and latest technologies to help drive business success. By engaging an expert, retailers can focus on their priorities without being distracted by their many other day-to-day demands according to August Retail World’s in-store services business review. […]